How influencial are you on Twitter?

Nov23

Posted in: Technology 6 Comments

TweetLevel, a unique service created by Edelman, measures an individual’s importance on Twitter. According to the site, importance is ranked by:

Influence – what you say is interesting and many people listen to it. This is the primary ranking metric.

Popularity – how many people follow you

Engagement – you actively participate within your community

Trust – people believe what you say

After imputing your Twitter name, TweetLevel will calculate a numerical value from 1-100 for each of the 5 categories. After scoring your Twitter activity, TweetLevel provides tips on how to improve your rankings. Those tweeting in order to build up a network or business may find this a useful tool.

Top Tweeters according to TweetLevel:

In Influence – mashable (Pete Cashmore)

In Popularity – aplusk (Ashton Kutcher)

In Engagement – tarot3

In Trust – PerezHilton

Edelman’s Head of Strategic Analysis, Jonny Bentwood, describes the unique methodology this way, ”Unlike most rankings that look merely at the number of followers someone has, TweetLevel gives you a really clear picture of who is important within this increasingly influential forum.”

TweetLevel is a free tool that may just help you spruce up your social media experience.

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